Twitch & Steam Earned Media Value

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Twitch, one of the most popular online video game streaming sites, and Steam, the largest e commerce site for computer games, are both very popular with very specific online audiences with a dedicated and passionate following.  The below actions go into more details about what you can expect to earn from your audience from actions within Sideqik.  

Twitch Follow -  Following a brand page represents an active interest in your brand and a desire to keep up with new videos as they are released. This action is worth more because they are becoming fans of your main account.

Play Steam Game - Playing a Steam Game for a designated amount of time shows an active interest in your brand. If a member of your audience plays the game for a specific amount of time then you are able to accurately convert continued interest in your product into earned media.  

Join Steam Group - The Join Steam Group represents an active interest in your brand and a desire to keep up with new updates from the group. This allows you to develop a steam community with your audience.

 

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